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Promotions & Sponsorship
Integrated marketing
Brand strategy
Grassroot marketing
International marketing
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Nokia linked in with Minority Report from a product placement level through to integrated in-store and online media support. They even created custom downloads from movie images for their cell phone users.
Day and date soundtrack releases, which include local language packaging and local artist renditions of end title tracks were key to anti-piracy and platinum sales success. |
2006 Countdown Consulting inc. All Rights Reserved.
Images courtesy of Twentieth Century Fox, The Walt Disney Company and Propaganda Gem. | |||