Promotions & Sponsorship
  Integrated marketing
  Brand strategy
  Grassroot marketing
  International marketing

  Nokia & Minority Report (2002)

Nokia linked in with Minority Report from a product placement level through to integrated in-store and online media support. They even created custom downloads from movie images for their cell phone users.

   


  Walt Disney Records (1994)

Day and date soundtrack releases, which include local language packaging and local artist renditions of end title tracks were key to anti-piracy and platinum sales success.

 




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Images courtesy of Twentieth Century Fox, The Walt Disney Company and Propaganda Gem.